Optimising Events Calendar

Join Optimising at industry-leading events where we share our thoughts on SEO, sustainable business practices, and community engagement. From B Corp gatherings to 1% for the Planet initiatives and local community projects, we're committed to making a positive impact while connecting with like-minded organisations.

Past Event

Compose Event 4: Composable Martech by Inlight

18 Feb 2026Read

Past Event

WTSFest Melbourne 2025

Optimising is a proud sponsor of WTSFest Melbourne 2025, a full-day marketing and SEO conference landing in the CBD on Thursday 27 November.

26 Nov 2025Read

Past Event

B Corp Assembly 2025

A three-day event is designed to foster communityand change among purpose-driven businesses.

19 Oct 2025Read

202405 Australian Web Awards 270 websize 3

Past Event

2025 Australian Web Awards

An evening of networking, celebration, and recognition of excellence in the web industry.

16 May 2025Read

Past Event

Sydney SEO Conference 2025

19 Mar 2025Read

We value purpose over profit and take action.

Our values and beliefs have always set the tone and approach to our business. It's not just enough to grow as a company and produce profits, we have a global responsibility to make our economy more inclusive and sustainable. As both a B Corp and a member of 1% for the Planet, we have further cemented this purpose within our organisation.

However, our work isn't done quite yet. For Optimising, this is simple the start of our journey towards building a better business and world!

Find out more

We're working with the Odonata Foundation to Save the Eastern Barred Bandicoot

Find out more

We're real people! Meet
the Optimising team!

Optimising is no ordinary SEO agency. We've brought together the best people in our industry to deliver best in class solutions.

Our team is made up of skilled individuals who consistently deliver leading solutions. A team of brilliant minds who aim to transform the business of our clients through clever, outside of the box solutions.

We are a highly experienced, dynamic group of professionals specialising in creating game changing SEO campaigns.

Meet us

Read our Blog Posts

We just saw ChatGPT Traffic Just Grew Another 57% in Three Months

New first-party data from across our client portfolio: ChatGPT referral traffic grew 57% in three months, with ecommerce brands driving most of it.

Fixing Shopify SEO Issues

A practical guide to fixing Shopify's biggest technical SEO issues, from de-indexing pages and submitting sitemaps to stopping myshopify URLs ranking.