Grow your business. Simple.

Work with Melbourne's leading SEO agency to drive traffic and leads.

The Leading
Melbourne SEO Agency

Optimising is a Melbourne based Search Engine Optimisation (SEO) business offering a comprehensive range of SEO, Paid Ads (Google Ads), and Social Media Ad Campaign solutions.

The Optimising team are a highly experienced, dynamic group of professionals specialising in generating websites primed for success, ensuring a positive return from clients online presence.

At Optimising, we only believe in playing to win.

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We help you reach new heights.


Get ahead of the pack with our industry leading Search Engine Optimisation. Our technical SEO strategies and highly specialised methods, targeting over 200 search engine ranking factors, focus on achieving industry leading search engine ranking results.

Paid Search

Google Ads is the channel that will result in more visibility instantly. Throw in an array of our specialised methods, plus Remarketing and online shopping platforms, and we’ll show you a bulletproof ROI.


Social media has evolved from just being a place to post holiday snaps - it’s also an advertiser’s playground. Leverage popular platforms like Facebook, Instagram and LinkedIn to promote your products and services.

Our Proudest Achievements

A digital agency is only ever as good as their results, and we're lucky to have had more than a few.

From small business to enterprise, our skills and experience knows no bounds.

Bali Body founders

Bali Body

Founders, David and Laura, initially made a name for their range of vegan-friendly skincare products using social media. Now Optimising are helping them to achieve their endless summer by competing with major brands using traditional digital search channels too.

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Man With A Van Tim

Man With A Van

While Man With A Van have been busy moving people around Melbourne, we've been working hard in the background since 2013 helping to improve their digital presence and move them ever higher up the search results!

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Richmond Football Club digital

Richmond Football Club

Think Richmond have been kicking plenty of goals recently? They’ve kicked a lot more behind the scenes in the more than 7 years they’ve been working with us. From paid search to niche influencer marketing, we’ve helped their brand go even further.

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New Dawn Paving

New Dawn Paving

This is our classic one-two punch. Not only did New Dawn get their desired website overhaul with us, they managed to retain their keyword rankings and increase their organic traffic by 40% on the previous year!

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Aluminium Trade Centre factory tour

Aluminium Trade Centre

Can old dogs learn new tricks? At Optimising we certainly think so! We helped established aluminium industry player ATC enter the once-daunting digital market. The results? 86% organic traffic growth and 100,000+ new potential clients.

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We help exceptional brands accelerate their growth online.

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Real people in the Optimising team

We're real people! Meet the Optimising team!

The Optimising team is made up of a stable of digital rockstars who consistently deliver industry leading solutions.

Optimising are more than a Digital Agency. We’re talented, passionate, and client-focused. A team of brilliant digital minds who aim to transform the business of our clients through clever, outside of the box solutions.

The team are a highly experienced, dynamic group of professionals specialising in creating game changing SEO and Paid Ads campaigns.

Meet us


Meet the Team: Kara

Meet the Team: Kara

She’s got a background in music and never forgets to practise gratitude - here’s everything you need to know about our People and Culture Specialist.

Dumb Question: What is a Google Business Profile and why does it matter?

Dumb Question: What is a Google Business Profile and why does it matter?

An SEO Specialist breaks down what a Google Business Profile is and why your SEO strategy needs one. Read more.

Meet the Team: DanM

Meet the Team: DanM

Find out more about Optimising General Manager, Dan Morrison! From what he loves about Optimising to his childhood nickname.

Partner with
the real deal

Chat with us today and we’ll get you the results you deserve.