The Optimising Blog

Come learn more from the team that powers Optimising as well as other relevant industry news.

Why you should care about Wikipedia links for SEO

For a while now, all links that came from Wikipedia have been 'no-follow', in an effort to reduce spam. Read more.

20 June 2024 Read

Half of online orders now include free shipping

Consumers are getting more and more comfortable with buying goods of any kind online, but with that come expectations. Read more.

24 Mar 2020 Read

How Thankyou Water is using Facebook to get stocked at 7-Eleven

Ever heard of Thankyou Water? I hadn't either until a few days ago when some highly noticeable Social Media Buzz started appearing in my streams.

24 Mar 2020 Read

Interview with Melbourne singer-songwriter 'Broni' on social media

Here we chat with Melbourne Singer-Songwriter "Broni" about how he uses Social Media to promote himself. Read more.

24 Mar 2020 Read

Google Shopping | Australia receives Google Shopping

Australia is one of the countries where Google's new features get rolled out to virtually last, but today we have received Google Shopping Australia.

24 Mar 2020 Read

We value purpose over profit and take action.

Our values and beliefs have always set the tone and approach to our business. It's not just enough to grow as a company and produce profits, we have a global responsibility to make our economy more inclusive and sustainable. As both a B Corp and a member of 1% for the Planet, we have further cemented this purpose within our organisation.

However, our work isn't done quite yet. For Optimising, this is simple the start of our journey towards building a better business and world!

Find out more

We're working with the Odonata Foundation to Save the Eastern Barred Bandicoot

Find out more

We're real people! Meet
the Optimising team!

Optimising is no ordinary SEO agency. We've brought together the best people in our industry to deliver best in class solutions.

Our team is made up of skilled individuals who consistently deliver leading solutions. A team of brilliant minds who aim to transform the business of our clients through clever, outside of the box solutions.

We are a highly experienced, dynamic group of professionals specialising in creating game changing SEO campaigns.

Meet us