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Google Adwords Small Business Centre helps SME's online

Posted on January 01, 2014

p>In todays competitive small business landscape, having a website that ranks is just the tip of the iceberg in a good online marketing strategy. You need to consider social media, Pay Per Click Advertising, Video marketing, the list just goes on. It goes without saying that any help that a small business owner can get in any of these areas will be worth its weight in gold. Thats why we were excited a few weeks ago when Google launched its new Google Adwords Small Business Centre. The small business centre is aimed to educate, train, and assist small business owners in running a successful Google Adwords campaign on their own. They provide really useful information, along with an extensive video library of tutorials that even the most non tech person can follow and implement with success. The information is even broken down into beginner, intermediate and advanced levels, so all levels of Google Adwords skill will get something new out of this resource. Some of the information covered includes:

Writing Ads that convert

Researching your keywords

Bidding and Budgets

Website Optimisation techniques to improve your QS

Analytics We here at Optimising have been super impressed with the depth of information available, and yes, we have even learnt a thing or two ourselves so - Thanks Mr G Oogle! If you are just starting out running your own Google Adwords campaign, I highly recommend you stop by the Google Adwords Small business Centre-you will be surprised how much you will learn, and the difference it will make to your business!

Watched some of the videos and still struggling? Call us now on 1300 171 005 and we will help you to get on your way.

About the Author

James Richardson

Sales Director

James Richardson started his online career by running online Sports Fan sites (luckily none are still online today), with the pinnacle of the site being a write up in the Sunday Herald Sun 'Wired' column.

His professional career began at a ASX listed company, Melbourne IT, where he held various senior roles across the Sales and Marketing teams, before deciding to venture out on his own.

Running several successful online websites and businesses himself, he is well placed at understanding your business needs.

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