Bing Webmaster Tools updates
James Richardson
Co-Founder
Posted: 24 Mar 2020
We all know Bing has been making some big waves in the Search Engine game. They have of late been doing a stellar job of chasing down the Google Giant, with latest numbers showing a 30% market share of the US Search game. This week, they have announced some cool changes to the Bing Webmaster Tools interface.
The site redesign makes it easier for you to find content, tools and data to help meet your needs. Our new features include expanded functionality, and the data that coincides with these new features.
With over 40 new self-help documents on hand, publishers now have access to a wide range of help and guidance content across various topics such as how to use our tools and search engine optimisation.
Some of the cool updates include:
- Crawl delay configurable by the hour Control when and at what pace Bing crawls your website
- User and role management Control who can access your Bing Webmaster account and what functions they can use
- Index Explorer Improvements to reliability and how fast data appears in your reports
- URL Normalisation Manage which URLs from your site Bing holds in its index
- Deep Links Management Manage which deep links are shown for your website, when your domain is selected To see first hand the new content, visit Bing Webmaster Tools to see the new features in your account, and to access the new content.
Not ranking on Bing? We can help! Give us a call on 1300 171 005 to find out more.
James Richardson
Co-Founder
Working in the SEO industry for many years alongside some of Australia’s biggest brands, James started his online career running online Sports Fan sites, as well as cutting his teeth on several successful eCommerce brands and content sites.
Previously holding various senior roles across the Sales and Marketing teams for ASX listed companies, he went on to found Optimising with Daniel and is proud he has helped mould it into one of Australia's leading SEO agencies.
When he’s not in the office he’s at home having pretend tea parties, or building a cubby house in the lounge room with his three young girls.
Levelling up as a Certified B Corporation
We're excited to share that Optimising is officially a re-Certified B Corporation!
Celebrating Web Excellence at the 2025 Australian Web Awards
The Optimising team joined the 2025 Australian Web Awards in Melbourne as proud SEO category sponsors, celebrating standout digital work and industry progress.
We value purpose over profit and take action.
Our values and beliefs have always set the tone and approach to our business. It's not just enough to grow as a company and produce profits, we have a global responsibility to make our economy more inclusive and sustainable. As both a B Corp and a member of 1% for the planet, we have further cemented this purpose within our organisation.
However, our work isn't done quite yet. For Optimising, this is simple the start of our journey towards building a better business and world!
We're working with the Odanata Foundation to Save the Eastern Barred Bandicoot
Partner with
the real deal
Chat with us today and we’ll get you the results you deserve.
Work With Us
What are you
wating for?
We acknowledge the Wurundjeri Woi Wurrung people as the Traditional Owners of the land now known as Richmond. We pay our respects to Elders from all nations - and to their Elders past, present and future.
Optimising is committed to cultivating and preserving a culture of inclusion and connectedness. We are able to grow and learn better together with a diverse team of employees.