Facebook launches private messages for brand pages
Facebook has begin rolling out a new feature which allows brands to directly communicate with users through their 'Private Messaging' system, which was previously only a feature of 'individual' accounts. The new feature allows brands to send and receive private messages from their fans on the social network.

It remains to be seen how tight a reign that Facebook will place on the new system. We cant help but think of Twitter Direct Messaging, and how that system has been overrun by spam messages from individuals and companies alike.
What do you think about the new features? Will it help you run your page and Facebook campaigns more effectively?
James Richardson
Co-Founder
James Richardson is one of the co-founders of Optimising, that he started in 2008. He's spent nearly two decades helping Australian brands get found online, from technical SEO and platform migrations through to AI search.
Outside work, he's usually on the basketball court or golf course or being comprehensively outsmarted by his three daughters.