SEO Blog

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The Green Warrior

12 May 2015

Almost every employee, myself included, has been in serious trouble with the boss this month. However, it's had nothing to do with work or client satisfaction. Operations Director, Daniel, has... (Read more...)

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Filtering out Google Analytics Referral Spam

11 May 2015

Knowing your website stats is vital if you want to properly monitor the progress of your marketing efforts, and make informed data-influenced decisions. At Optimising, we are looking at analytics... (Read more...)

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A Brief Intro to Remarketing

1 May 2015

When it comes to shifting visitors into actioned conversions, one visit is usually not enough. Remarketing gives you a chance to bring indecisive customers back to your website with customised... (Read more...)

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You win more Bees with Honey: The Importance of Relationships in Link Building

9 April 2015

If you're looking to build links to your website, one of the most important skills you will need to develop is communication skills. Digital producers are not machines, they are... (Read more...)

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The Optimising Guide to Broken Link Building

18 February 2015

Let's say you're a Webmaster and you've just received a cold email. Which pitch do you find more persuasive? "Hey, want to link to this awesome new resource I created?"... (Read more...)

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The Complete Guide to the New gTLDs [Part 3]

13 February 2015

SEO implications of new TLD As online marketers, we're always interested in how successful a domain name can be, and the general rule is a domain name is only as... (Read more...)

The Complete Guide to the New gTLDs [Part 2] Thumbnail

The Complete Guide to the New gTLDs [Part 2]

6 February 2015

Why register a new TLD? The pros and cons. So you run a business, and now you are presented with all these cool new options for domain names to register.... (Read more...)

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We’re real people! Meet the Optimising team!

The Optimising Team

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Optimising are a Melbourne based SEO and Web Design company. Launched in early 2008, we have brought together years of experience in Online Marketing and Website Design.

We have assisted clients all over Australia with innovative online organic and paid marketing techniques, the latest in social media, and the creation of high performing websites.

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Get In Touch

Melbourne Map IconMelbourne Head Office
1/345 Punt Road
Richmond VIC 3121

Map IconGold Coast SEO Office
Suite 511, 15 Albert Ave,
Broadbeach QLD 4218

Map IconSydney SEO Office
Suite 64, 246 Pacific Highway,
Crows Nest NSW 2065