SEO Blog

You win more Bees with Honey: The Importance of Relationships in Link Building Thumbnail

You win more Bees with Honey: The Importance of Relationships in Link Building

9 April 2015

If you're looking to build links to your website, one of the most important skills you will need to develop is communication skills. Digital producers are not machines, they are... (Read more...)

The Optimising Guide to Broken Link Building Thumbnail

The Optimising Guide to Broken Link Building

18 February 2015

Let's say you're a Webmaster and you've just received a cold email. Which pitch do you find more persuasive? "Hey, want to link to this awesome new resource I created?"... (Read more...)

The Complete Guide to the New gTLDs [Part 3] Thumbnail

The Complete Guide to the New gTLDs [Part 3]

13 February 2015

SEO implications of new TLD As online marketers, we're always interested in how successful a domain name can be, and the general rule is a domain name is only as... (Read more...)

The Complete Guide to the New gTLDs [Part 2] Thumbnail

The Complete Guide to the New gTLDs [Part 2]

6 February 2015

Why register a new TLD? The pros and cons. So you run a business, and now you are presented with all these cool new options for domain names to register.... (Read more...)

The Complete Guide to the New gTLDs [Part 1] Thumbnail

The Complete Guide to the New gTLDs [Part 1]

21 January 2015

What is a TLD? And why would someone register one? If you don't have a technical background you may have no idea what a 'Top Level Domain' is. Essentially a... (Read more...)

Facebook Ads for Small Business Explained Thumbnail

Facebook Ads for Small Business Explained

26 November 2014

Timothy Marc of the Freedom Business Blog recently invited me to his new video studios to record a short introduction to Facebook Marketing for his training course. Facebook's targeting continues... (Read more...)

We want to know what has happened to your Facebook account Thumbnail

We want to know what has happened to your Facebook account

20 November 2014

Imagine you have a 27-year-old son. He's been travelling throughout Thailand for the past three weeks by himself, no plans and no guided tours. For the first time since he... (Read more...)

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We’re real people! Meet the Optimising team!

The Optimising Team

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Optimising are a Melbourne based SEO and Web Design company. Launched in early 2008, we have brought together years of experience in Online Marketing and Website Design.

We have assisted clients all over Australia with innovative online organic and paid marketing techniques, the latest in social media, and the creation of high performing websites.

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Melbourne Map IconMelbourne Head Office
1/345 Punt Road
Richmond VIC 3121

Map IconGold Coast SEO Office
Suite 511, 15 Albert Ave,
Broadbeach QLD 4218

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Suite 64, 246 Pacific Highway,
Crows Nest NSW 2065