Small Business Festival Victoria 2015

We're excited to announce that for the second year in a row, Optimising will be presenting at the Victorian Small Business Festival in Melbourne. Due to the popularity of last year's event, we will conduct two free workshops for business owners and marketers in 2015, one beginner, the other advanced.

Secure your spot here before they fill up!

Small Business Festival Victoria 2015

SEO for Online Startups

When: Wednesday 12 August 2015, 10:00am - 11:30am.

Where: Festival Hub - Federation Square, Melbourne (look for the marquee near Swanston St)

Who this is for: An introductory course for business owners, marketers and web administrators with limited or no experience of SEO.

What you'll learn: Search Engine Optimisation (SEO) has changed radically in recent years. With Google using even more factors to decide how to rank your website, there are more traps to fall into than ever before. Learn how to optimise a brand new website and avoid SEO issues that have tricked even the most experienced SEO professionals at this in-depth workshop tailored to startups.

Topics include: On-page SEO, Off-page SEO, Conversion Optimisation and Local SEO.

If your website is already established, we can conduct a live audit of your website on stage!

Cost: FREE

Modern Link Building for SEO

When: Thursday 20 August 2015, 10:00am - 11:30am

Where: Small Business Victoria Business Centre - 113 Exhibition St, Melbourne

Who this is for: An advanced course for business owners, marketers and web administrators with some experience of SEO. For example, hiring an SEO agency or managing your own SEO.

What you'll learn: Have you ever been held hostage by an inbound link to your website generated years earlier that you now have to pay to undo? Not any more!

In this course, we will show you how modern, white-hat link building works and take you, step-by-step, through link building strategies and case studies, which include elements of PR, content marketing and plain creativity.

Cost: FREE

Small Business Festival Victoria 2015 Hub
James Co Founder OPT

James Richardson

Co-Founder

James Richardson is one of the co-founders of Optimising, that he started in 2008. He's spent nearly two decades helping Australian brands get found online, from technical SEO and platform migrations through to AI search. 

Outside work, he's usually on the basketball court or golf course or being comprehensively outsmarted by his three daughters.

← Back to Blog
Purpose driven team

We value purpose over profit and take action.

Our values and beliefs have always set the tone and approach to our business. It's not just enough to grow as a company and produce profits, we have a global responsibility to make our economy more inclusive and sustainable. As both a B Corp and a member of 1% for the Planet, we have further cemented this purpose within our organisation.

However, our work isn't done quite yet. For Optimising, this is simple the start of our journey towards building a better business and world!

Find out more
B Corporation Certified 1% For The Planet
Ceres
OzHarvest
Sea Shepherd
Yarra Riverkeeper
Mobilise
Climate Council
Seed
WWF
Fair Wood
B Lab
Wires
Eastern Barred Bandicoot

We're working with the Odonata Foundation to Save the Eastern Barred Bandicoot

Find out more
Meet the Optimising team

We're real people! Meet
the Optimising team!

Optimising is no ordinary SEO agency. We've brought together the best people in our industry to deliver best in class solutions.

Our team is made up of skilled individuals who consistently deliver leading solutions. A team of brilliant minds who aim to transform the business of our clients through clever, outside of the box solutions.

We are a highly experienced, dynamic group of professionals specialising in creating game changing SEO campaigns.

Meet us

Partner with
the real deal

Chat with us today and we'll get you the results you deserve.

What are you
waiting for?
Work With Us
Partner with Optimising