Optimising's newest recruit, Nathan
Optimising's newest recruit, Nathan. We're growing pretty quickly here at Optimising, so we've put a lot of effort into finding the right people & we think we've hit the jackpot with Nathan, our new Business Development Manager. Nath brings an international flavour to the group, crossing the Tasman from New Zealand.
Nathan comes from a strong sales background at a top-tier digital agency and his list of credentials is impressive. He worked with global media juggernaut Shazaam in the UK, managed muti-national corporate SEO & PPC campaigns across the UK, NZ & Australia and managed digital marketing campaigns both in-house and agency.
Yeah, we were impressed too. He's an office table tennis champion, which can only show he has a killer competitive edge, even when it comes to something as pointless as table tennis.
Nathan has been a serious globetrotter in his youth; working, travelling and picking up skills you can only get from life experience, like table tennis skills, which makes him a bit like a Kiwi Forrest Gump but with better social skills. He has settled in Melbourne because let's face it, the coffee is way better here.
Nathan knows that various digital marketing tactics must all tie in together, with SEO, PPC, social media, web design and the rest working together toward a common goal with a cohesive strategic approach. His international experience helps Optimising apply world class marketing approaches for local clients' needs. He's a true believer in making sure his clients get a return on their investment in SEO.
James Richardson
Co-Founder
James is Co-Founder of Optimising who’s worked with everyone from national retailers and franchise groups to fast-growing eCommerce brands. He’s as interested in how AI engines send traffic as he is in old-fashioned rankings, and spends a lot of time testing how brands show up across search.
He started out running sports fan sites and early eCommerce stores, picked up a few senior sales and marketing roles at ASX-listed companies, then decided to build the kind of SEO agency he actually wanted to work at. Outside work, James is usually being out-negotiated by his three daughters, hosting very serious pretend tea parties, or supervising yet another cubby house build in the lounge room.
