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Google Analytics Update 2012

Posted on January 01, 2014

Each month, Google actively works to improve users Analytics experience. This month Google have not only introduced new tools, but have also amended existing tools.

Site Speed Reports

The Site Speed report measures the page load speed, so you can now learn which pages on your site are taking longer to load than others. Site speed can be viewed across different categories such as; content, traffic sources, visitor and technology. Slow loading pages often cause visitors to leave in frustration. To prevent this, view the report in the "Content" sector of the "Standard Reporting" tab.

Webmaster Tools in Google Analytics

You can now import information from Google Webmaster Tools into Google Analytics to help you understand more about your sites performance. This information will gives SEO insights and an understanding of how your site drives user engagement from search. This may be the queries users typed to reach your site, the number of impressions of your websites URLs in search results pages, and the number of clicks on your websites URLs from search result pages.

Expanded Support for 40 Languages

Google Analytics supports 40 languages, with 9 additional languages now available. These include Arabic, Hebrew, Croatian, Hindi, Latvian, Romanian, Slovenian, Serbian and Ukrainian.

About the Author

James Richardson

Sales Director

James Richardson started his online career by running online Sports Fan sites (luckily none are still online today), with the pinnacle of the site being a write up in the Sunday Herald Sun 'Wired' column.

His professional career began at a ASX listed company, Melbourne IT, where he held various senior roles across the Sales and Marketing teams, before deciding to venture out on his own.

Running several successful online websites and businesses himself, he is well placed at understanding your business needs.

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