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Backify Pulls the Plug

Posted on January 01, 2014

Backup service, Backify, announced 1 month ago a new, free backup service offering 512GB of online space. What a great offer! We recommend backup services to our clients all of the time, so we like to stay up to date with the latest deals. A few hours ago, we receive an email from Backify stating:

"Dear Daniel, First of all, we would like to thank you for using Backify. We hope you really liked our service and enjoyed using it. We regret to inform you that we can not provide free backup services anymore. All free Backify accounts will be closed on November 22, 2011. In order to prevent your account from deletion, please login into your account and update your Billing Details. Update Billing Details Once again, we thank you for using Backify. Please update your billing details before November 22, 2011 to continue using the service. Thanks, Backify Team"

Then a few hours later we received this email from LiveDrive who are the supplier for Backify:

"Dear Daniel We are writing to you regarding BACKIFY.COM who you recently created an online backup account with. BACKIFY.COM was a reseller of Livedrive ( Livedrive provided the technology and service behind the product offered to you by BACKIFY.COM. We are writing to inform you that BACKIFY.COM is no longer a Livedrive reseller and the services that they purchased from our company on your behalf have been terminated. If you are using a service provided by BACKIFY.COM and powered by Livedrive then this service will now have stopped working. We would also like to advise you that we have received a number of complaints about BACKIFY.COM from their customers and from industry organizations. We would like to advise you not to provide any credit card information to BACKIFY.COM. If you have provided credit card information to BACKIFY.COM then we would suggest contacting your card provider and informing them that your card may be used fraudulently. If BACKIFY.COM have charged your card for services not provided you should contact your card provider and ask them to initiate a chargeback procedure. Please note that this advisory is being sent to you in good faith because we feel you should be informed that BACKIFY.COM is no longer a Livedrive reseller and of the complaints we have become aware of. No contract exists between yourself and Livedrive and we are not able to assist further in any dispute you may have with BACKIFY.COM. If you have installed the online backup software provided by BACKIFY.COM we highly recommend you uninstall it from your computer by following the steps below: On Windows: Go to Start > Settings > Control Panel and select Add/Remove Programs (or 'Programs and settings'), select Livedrive and select uninstall. On Mac: Go to Finder > Applications and delete the Livedrive application. Please note that any data you backed up using BACKIFY.COM cannot be retrieved and we recommend you establish an alternative backup service immediately. Livedrive does provide a very similar online backup service to the one provided by BACKIFY.COM and you can read more details and, if you wish, signup for a trial on our website at Please note however that we do not provide a free service as BACKIFY.COM did. Other online backup vendors you may wish to consider include: We are sorry for the inconvenience this situation may have caused you. Kind Regards Livedrive Limited"

This really goes to show when relying on online backups, you need to stick with a reputable company, not a fly-by-nighter with an offer too good to be true. If you feel like sending Backify some friendly emails, it's not hard to work out who is behind Backify if you do a quick Whois search on his domain :) UPDATE (18th November 2011) : Backify is putting the blame back on LiveDrive. Here is the email we just received:

Dear Daniel, We are writing to you in regards to the recent action taken by LiveDrive to close your backup/briefcase account. Backify used to be a reseller for's services. Recently we were having some issues with their serive and they were literally unable to provide a solution to our problems. More information about these issues can be read on our homepage at Tired of the service provided by LiveDrive, we asked them to close our reseller account. It may be noted that at no point did we ask them to close the accounts of our customers. But they went ahead and shut down the accounts of every Backify customer. For every customer's account, we have paid in advance a full year's fee. So, the step taken by LiveDrive to close our customers' accounts without refunding us is totally illegal, and we are considering our legal options at this time. Since your account was already paid fully for one year in advance, we request you to get in touch with LiveDrive and ask them to restore your service. Their customer support email address is Additionally, we understand that you may have spent considerable time/effort/bandwidth to upload your files to LiveDrive's servers and by deleting your files/data without any notice they may have violated several laws. We also advice you to get legal help in case you suffered losses due to this sudden termination of service by LiveDrive. Thanks, Backify Team

About the Author

Daniel Zuccon

Operations Director

Daniel Zuccon made his first website in 1998 for a friend in exchange for a skateboard. (Don't worry, his programming skills are far better than his short-lived skating career!).

Since then, he has run several online businesses including boutique eCommerce stores and large online communities, so he understands the issues Australian businesses face every day.

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